Only a professional site designer can write or edit code that considers and compensates for how:
The design of your web site affects how your users judge your company.
There are many different browsers in use. Each browser interprets the code of a web page differently and therefore the display in each browser type and version will look different. Pages viewed in Internet Explorer 6.5 and Internet Explorer 7.0 and Netscape 6.0 will all look different.
Most users do not upgrade when a new browser comes out. Therefore, many users are viewing web pages through older browsers.
No browser can interpret all of the possible code that can be written in a web page. This is because Microsoft and Netscape have created their own bits of code that can only be interpreted by their own browsers.
Some browsers cannot display all colors or all images. If a color cannot be interpreted the browser it will display whatever color it thinks is similar - usually it is not too similar. If an image cannot be displayed the user may see an empty box.
Users can set their browsers to display according to their preferences. (Example: they might set their font size to extra large or extra small). These settings affect the look of your web page on their browser.
Users have different size monitors and do not like to scroll left and right to see the page.
Users are impatient and bandwidth is expensive.
Users want to find the answer to their questions quickly and easily.
You want your prospective clients to find your site.
Some of your users may have a handicap.
You need documentation on all aspects of your site to make informed decisions concerning it's maintenance and upkeep.
A professional site designer will:
- Create a site that is well designed and well crafted that will promote your company as professional, reliable, and friendly.
- Write code that is understood by all browsers.
- Ensure that the page looks as similar as possible on all browsers.
- Compensate for user settings that could affect how a web page displays.
- Compensate for different size monitors.
- Choose colors that will display consistently on all browsers.
- Optimize image files to the smallest possible for quick loading.
- Assure that all images are displayed correctly.
- Assure that the site's navigation is uniform, concise, and simple.
- Assure that your site includes relevant keywords for search engines.
- Assure that your site is registered with most popular search engines.
- Assure that your site is as accessible to persons with handicaps.
- Provide you will full documentation on all aspects of your site.
- Keep documentation about the site available for future consultation.